Monica Marziani
Head of Design · Product · Brand · Innovation
mrs.marziani@gmail.com · Media, PA · LinkedIn · monicamarziani.com
I am a design leader operating at the intersection of product craft, brand storytelling, and human behavior. With 20+ years of experience, I deliver end-to-end design support across product, brand, and innovation — building and scaling multidisciplinary teams, shaping design strategy for a portfolio of 20+ Human Capital products, and designing behavior-change programs that rewired how organizations lead, sell, and innovate. I bring equal fluency in design systems and brand narratives, in AI-powered workflows and the hand-crafted detail that makes the experience exceptional.
Human Capital is a $2B business within Deloitte Consulting, with an ambition to double that by 2030. As AVP, led design strategy across a portfolio of Human Capital products and services, drove early-stage innovation, and delivered creative storytelling to bring new services to market. Additional roles: Creative Team Lead.
- Built and led a multi-disciplinary design team spanning three continents — defining research, design, and testing processes, best practices, and design standards across all UX deliverables.
- Drove $20M+ in business impact through the delivery of intuitive, user-centered designs that increased product adoption and user satisfaction across the Human Capital portfolio.
- Managed and delivered a pipeline of rapid design labs, collaborating with leaders across Human Capital to accelerate Deloitte's strategy and solve complex challenges in high-potential growth businesses.
- Partnered with Product Engineering and Product Management to define a seamless collaborative process — keeping design ahead of sprints and establishing a VQA process to ensure consistent quality at scale.
- Defined and led the team's AI integration strategy — integrating Claude, ChatGPT, Figma AI, Adobe Firefly, and ElevenLabs into the workflow, and building a formal learning pathway to develop foundational AI capability across the team.
- Conceived and led the Human Capital Sales Excellence initiative — partnering with the HC US Sales Lead to design a full behavior-change program for 650+ Senior Managers and PMDs across a 6-city national summit; created a scouting-inspired visual brand, facilitated executive workshops to define 10 core sales behaviors, and produced a 54-page Field Guide recognized at the Deloitte Consulting level for potential firm-wide adoption.
- Conceived and directed the 2025 HC Leadership Summit — a 3-day immersive experience for 350+ Human Capital leaders; owned end-to-end creative direction, including event brand, microsite with live countdown, stage design, environmental graphics, and vendor management across a full multi-room floor experience.
Korn Ferry is a publicly traded ($3.75B revenue) global consulting organization. Owned and drove the design and experience strategy across a SaaS product portfolio with $350M in annual revenue, building a suite of ML-powered products that match organizational data to best-in-class job models. Additional roles: Director of User Experience, UX Lead.
- Built and led a multi-disciplinary team of researchers, UX designers, and product designers — owning hiring, allocation, development, and career progression.
- Established a UX research branch versed in qualitative and quantitative methodologies, advocating for user-centered decision-making at the leadership level.
- Coordinated 16+ workstreams, managing stakeholder relationships, budgets, timelines, and deliverables across a complex global product portfolio.
- Partnered with leadership to define customer-centered strategic direction, helping prioritize the feature roadmap to reflect real user needs.
Led UX and creative design across 6+ major life-science brands, including AstraZeneca, GSK, J&J, and Janssen. Additional roles: Senior UX Designer · BJ Fogg Behavior Design Bootcamp Graduate.
- Elevated Cadient to Agency of Record status with AstraZeneca — the first time in a 20-year client relationship.
- Increased registration for a diabetes digital platform by 70% through research-led UX redesign.
- Integrated behavioral science principles into a smoking cessation app for GSK, applying BJ Fogg Behavior Design methodology.
Led end-to-end UX and creative direction for clients ranging from startups to Fortune 500 companies. Delivered infographics, responsive websites, brand identities, animated illustrations, and iOS applications — managing all business development and client relationships.
Focused on interactive design — delivering projects from electric vehicle interactive tools to pharmaceutical training games. Developed deep technical fluency working side-by-side with developers, and began early exploration into mobile and responsive design.